Celebrating 10 Years of Momentum: A Bold New Vision

A letter from Olivia Cole, Café Momentum Chief Strategy Officer:

Today marks a momentous milestone for Café Momentum: 10 years of transforming lives, breaking down stigma and proving what’s possible when we invest in opportunity for our youth. As we celebrate this milestone and look to the future, Momentum Advisory Collective (M.A.C.) is transitioning its brand to become Café Momentum. 

This unified brand brings our team and mission under one powerful identity with a fresh, bold new look that reflects the energy, resilience and potential of our program. It’s more than a celebration of the past—it’s a bold look toward the future with a flagship location and national training facility launching in Dallas in 2026 and 10 new restaurants planned over the next decade, we’re building a world where every young person has a seat at the table.

Throughout my career in brand-building and strategy, I’ve had the privilege of witnessing countless organizations come to life, but Café Momentum is truly extraordinary. It’s not just a restaurant; it’s a movement fueled by the belief that opportunity and compassionate accountability can spark lasting change for young people who have been part of the justice system. Being part of this work—and helping to craft a vision for the next decade—has been one of the greatest honors of my life.

I invite you to explore the new, unified Café Momentum brand on our website and follow our social channels to see how our next chapter comes to life. It’s more than a new look—it’s a declaration of who we are, the values we stand for, and the work we’re committed to for the next decade.

Café Momentum is more than a dining experience. It’s a place where people come together to eat, drink, and change lives. Your support—whether through dining, donating or advocating—fuels this mission. 

Over the past ten years, you’ve helped us create a space where potential flourishes. Together, we’re building on that momentum to drive real, lasting change in communities across the country.

Thank you for being part of this journey. We are excited to see what we’ll accomplish together in the next decade.

With gratitude,

Olivia Cole
Chief Strategy Officer
Café Momentum National Expansion